Aalamwaar's mission is o preserve, document, sustain and promote natural dyes, hand-dyeing, hand block printing and hand painting arts of natural fabrics in India. Founder , Ms. Viji Reddy works to sustain these arts through socially responsible business practices. All natural dyes are used in a long, traditional process of dyeing that extends over a two week period. Aalamwaar's line of fashionable apparel and home furnishings combines environmentally friendly fabrics and responsible …
Aalamwaar's mission is o preserve, document, sustain and promote natural dyes, hand-dyeing, hand block printing and hand painting arts of natural fabrics in India. Founder , Ms. Viji Reddy works to sustain these arts through socially responsible business practices. All natural dyes are used in a long, traditional process of dyeing that extends over a two week period. Aalamwaar's line of fashionable apparel and home furnishings combines environmentally friendly fabrics and responsible productions